BUSA 180 Small Business Management

5 credits

This survey course examines specific principles of small business management, and business plan development. It focuses on analyzing management problems that relate to operations, human resources, marketing and consumer behavior.

Prerequisites: ABED 046 (or placement into ENGL 093 or higher) and ABED 040 (or placement into MATH 087 or higher)

Course Outcomes
Upon successful completion of this course students will be able to:

Identify the principles for starting and operating a small business
Recommend sources of information for use in starting and operating a small business
Identify specific types of business ownership
Identify characteristics of consumer behavior
Summarize various employee motivation theories
Differentiate between leadership and management strategies
Describe operational problems common to small business and identify possible solutions
Identify key elements in successful marketing efforts
Interpret financial statement information
Compose his/her own business plan

Total Hours: 50 Lecture Hours: 50