Aug 06, 2026  
Catalog 2023-2024 
    
Catalog 2023-2024 [ARCHIVED CATALOG]

BUS 325 Business Development and Sales

5 credits
This course focuses on entrepreneurial business development, both pre- and post-launch. The course covers business development techniques and management, as well as sales leadership and management.

Prerequisites: BUS& 101  and admission to the BASAME program

Course Outcomes
Upon successful completion of this course students will be able to:

  • Apply a working knowledge of entrepreneurial sales strategies and applied LinkedIn techniques which may be adjusted to address issues appropriately based in the context of starting and developing the sales aspects of a small to medium sized entrepreneurial business
  • Apply objective thought process in analysis, critical thinking, and effective communication in entrepreneurial sales and business development
  • Demonstrate knowledge of business opportunities and implement strategic sales and practical action plans to achieve business objectives and goals
  • Demonstrate knowledge of the key element of business development analysis within the context of the entrepreneurial business firm

Total Hours: 50 Theory (Lecture) Hours: 50