BUSA 214 Cultural Influences on Emerging Technologies

5 credits

Learn about how culture and society influence the success or failure of products, services, and goods that are offered in the marketplace. Students will also explore new technologies-how they are shared between cultural groups, regulatory impacts, trade practices, and influences from international manufacturing.

Prerequisites: ENGL 093, MATH 087, or instructor permission.

Student Outcomes/Competencies:
Upon successful completion of this course students will be able to:

Identify and explain technology development lifecycles and adoption curves
Analyze when pure research or applied development is being performed in both a government and non-government situation
Demonstrate cultural awareness in marketing and product design through the analysis of the background influences that a culture makes on product success or failure in the marketplace
Explain the influences of international practices on domestic business and technology
Analyze intercultural trade relationships and their influence on the sharing of new technology
Define intellectual property (including copyright and patent infringement gray areas) and explain why some countries may not be suitable partners for certain products but others may be
Explain the regulatory impacts of environmental and safety standards and how they may cause a technology to succeed where it may fail to be adopted otherwise
Identify and explain the application of the latest manufacturing methods being used in industry
Evaluate the feasibility of new technologies before production

Total Hours: 50 Lecture Hours: 50