APDZ 332 Entrepreneurship & Design

5 credits

A practical study of how design innovations lead to new opportunities. Issues of copyright, patent, license, marketing, securing capital and freelancing will be discussed. Students will create a business plan for an entrepreneurial design venture.

Prerequisites: Admission to BTAD program or instructor permission.

Quarters Offered: Spring

Global Outcome(s)
This course teaches to the global outcome of Intercultural Appreciation.

Student Outcomes/Competencies:
Upon successful completion of this course students will be able to:

Identify common issues and considerations designers face with patents, copyrights and licenses
Identify where opportunities have historically existed in the design business and predict where future opportunities may exist
Perform market research and analyze a marketing plan
Describe options for securing capital and identify common issues and considerations of each option
Develop a business plan suitable for sharing with a potential funding source