Catalog 2016-2017 
    
    Apr 20, 2024  
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Catalog 2016-2017 [ARCHIVED CATALOG]

BUS& 101 Introduction to Business

5 credits
The course covers the survey of American business, business and economic terminology, forms of business ownership, franchising, small and international business, management and marketing concepts, and business environment.

Prerequisites: MATH 087 , ENGL 099  or equivalent placement scores.

Quarters Offered: All

Student Outcomes/Competencies:
Upon successful completion of this course students will be able to:

  • Critically evaluate business in the American free market system
  • Demonstrate understanding of the fundamental concepts in marketing, finance and human relations
  • Apply the fundamentals of business management and determine proper ethical behavior
  • Discuss how demographic shifts within the US affect may affect business culture and operations
  • Describe the changes in etiquette and culture necessary for businesses to expand and succeed internationally
  • Demonstrate the daily business conduct expected in various business situations
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