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Apr 30, 2024
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Catalog 2021-2022 [ARCHIVED CATALOG]
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BUS 330 Creative Product Development5 credits This course covers the strategies, processes, tools, and practices used by entrepreneurs and industry for new-product development. The course surveys stages of product development, from the generation of new ideas to test marketing.
Prerequisites: BUS 300 (pre or corequisite) and admission to the BASAME program
Total Hours: 50 Theory (Lecture) Hours: 50
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